Apivita is one of the brands that Marks and Spencer have brought on board as part of their new beauty section. It’s a beautiful brand that I’ve had my eye on for some time now as it is proving to be a runaway success in America. The USP of Apivita is combining bee products, holistic ingredients and natural extracts from Greece. The company has been in existence since 1979 and is in 12 countries world-wide.
One of the things I really love is the concept of the dual sachet face-masks (a multi-sachet box shown above as the duals were so low-res), which means you can dip your toe in the Apivita water without making a high cost commitment, and masks are very often a good indicator of a brand. I used the one above a few days ago; its boosted with pomegranate and, interestingly, Apivita don’t use straight water – they use a green tea infusion to up the antioxidant quota. After ten minutes, my skin felt soft, smooth and beautifully hydrated and I could feel the benefits still a couple of days later. Definitely a keeper. There are plenty of masks from the Apivita Express range so you can take your pick from a selection including Cucumber, Honey and Royal Jelly.
A dual sachet is £3.50 HERE