I’ve included the bag that this lip conditioner came in so you can see the pared back packaging: it’s elegant and classic and understated – exactly how the brand is being positioned.
The lip conditioner is actually rather lovely; it’s thick when it comes out of the tube but as soon as it hits warm skin, melts down to a semi-gloss coverage. It smells very, very lightly of rose. I am guessing the whole range is selling like hot cakes right now in the USA where it has already launched because when I checked the Saks Fifth Avenue site, they have a restriction on orders – no more than six per month. Presumably to stop Ebay trading?