I wouldn’t normally have my head turned by a store fragrance.. just don’t really have very high hopes for them so I usually give them a miss. But, when the new White Company fragrance appeared it was so beautifully packaged with such a lovely hand-written note that I couldn’t not try it.
Blanc is a blend of White Geranium and Juniper, and if I try and place it within the context of The White Company, it is brand-perfect. A clean, slightly soapy scent with ‘skin’ notes makes it very wearable and also rather sensual. I can quite see how a luxurious bath in Blanc and then slipping between some cool, crisp white sheets are entirely compatible and very enticing.
There is a Blanc Candle, a Purifying Bath Oil and an EDT, all launching at the end of this month. Definitely worth checking out.