A Clean Beaver Gets More Wood

clean

 

Oh dear. This is one of the ‘witty’ ads from Playtex designed for their Fresh & Sexy wipes. The wipes are for freshening up before and after sex. Or, you could use a tissue like everyone else does. Or, you could have a shower. Or, you could just go to sleep and not worry about it.

I’m not particularly offended by the ads which are essentially for adult baby wipes (see, not so sexy now), but every single gynaecologist would tell you, leave it alone! It’s got a whole system of its own to ensure that a chemical laden rag swiped over your intimate parts is not needed.

And of course, it’s just one more notch on the bedpost for the marketeers who always find some way to make women feel worse than they already do about themselves. We’re not thin enough, pretty enough, glossy enough, witty enough without having to buy something to improve our weaknesses. This reminds me of the Dove campaign for more beautiful armpit skin – like that was never, ever a ‘real’ problem, til they created it.

What I would find offensive, to be honest, is if one single woman parted with a penny for these ridiculous things. I’m all for kitchen wipes, but please, let’s leave the sanitizing for places that really need it.

Finally, as someone pointed out on Twitter, and made me laugh out loud, there is no evidence that a clean beaver gets more wood.

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17 Responses to A Clean Beaver Gets More Wood

  1. Nazneen says:

    *face palm desk*

    totally agree with your excellent posts – also makes me think of the vaginal skin lightening creams that have been launched in India and East Asia. So. Very. Wrong.

  2. Jess says:

    Yes, what a totally unnecessary product!

  3. jetleyface says:

    Speaking strictly about the animal beavers, they tend to be pretty dirty. I would say the only clean beavers are the ones in zoos, because they don’t spend much time collecting wood! Silly silly advertising for the chemical rag, lolol x

  4. Lily. says:

    Also, who says ‘getting wood’ is what it’s all about? Shouldn’t I love my ‘beaver’ for its own sake?

  5. Hahaha…I love this post of yours, it made me almost pee my beaver…erm…pants laughing XD anyway if I look at that ad, it makes me think about getting a razor and not asswhipes….weird advert…

  6. Karen says:

    Agree with your post 100%

  7. Why the hell would I want to “find more wood”? My husband would be really cross if I did.

  8. Joseph says:

    Wow! I didn’t think I could get more gay but now I am. I think I need to go wig shopping now.

  9. Rachel says:

    I have lesbian friends who would say that the getting of wood is pretty low on their priority list, yet they still maintain usual hygiene practices. I’ll tell them that Playtex clearly think that them washing is a waste of time!

  10. Helen Gray says:

    Oh dear god, really? I mean really?! *shakes head*

  11. Lexi says:

    Could not have said it better myself. Yet another implication that there is something ‘wrong’ with normal female anatomy and you need to buy a unneccessary and possibly harmful product to make yourself attractive. You don’t see ‘wood wipes’ to help the men get more ‘beaver’ *vomits*

  12. Trimperley says:

    The advertising agency that came up with this needs to be named and shamed

  13. Rebecca says:

    Does anyone else think that the beaver on the picture looks pretty terrifying?

  14. olivia says:

    Okay, I am easily amused by these advertisements! Found it just as funny as the Kotex Commercial http://youtu.be/RkkTeAP8d5o

  15. Helen Miller says:

    Well to me it looks like an ad written by some 23 year old male whose sex education is courtesy of web sites like Porntube.
    Hopefully by now he’s googled “beaver” and found out what big teeth they have…..

  16. Erica says:

    Are there any women at the corporations and advertising agencies that produce and advertise these stupid products? Ridiculous!

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